Goodys

1. INTRODUCTION After a scheduled research upon small sectors of the Hellenic foodstuff, our group took the decision to analyse the food coif and entertainment market, one of the most(prenominal) authorized representatives of the Greek economy in domestic and world-wide environment. To evaluate efficient the specific market, will fixate an across-the-board presentation of Goodys S.A. the leading eatery operates company in the Greek market and on a European level it is one of the largest and strongest right forward service restaurant chains. In our shroud we provide breeding for the companys history, the structure of the organisation, the market home and the future plans of the management. Next, based on Goodys annual report using the pecuniary statements, corresponding income statement, statement of retained earnings, residue sheet and interchange flows, will evaluate the financial position of the brand. Afterwards we come up our research with ratio profoundness psychology for the profitability, liquidity, assets and debt management of the organisation. Ratio analysis is very important for the lenders of the company and potential investors. Final in the conclusion, will insinuate the factors that lead Goodys S.A. to be the leader of the market and recognised from larger multinational competitors like Mcdonalds and KFC. 2. THE COMPANY Goodys S.A. is a Greek fast food company founded in 1975 by Ioannis Dionisiadis in Thessaloniki and introduced in Athens Stock replace (ASE), in 29/12/1994. There are over 185 Goodys restaurants in Greece, Cyprus, and Bulgaria. Recently, Bruno Norby has founded the Goodies of Mexico Association and then it has been merged into the Greek provisions meeting Vivartia S.A. In Greece, Goodys restaurants are the dominant ones in the quick service food market and it has managed displacing the McDonalds and the KFC restaurants to third or poop select of the consumers. Goodys SA is t! he leading restaurant company in the Greek...If you indispensability to progress to a full essay, order it on our website: OrderEssay.net

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